NOBS isn’t just another toothpaste. It’s a smarter way to brush. Our formula uses 5% nano-hydroxyapatite (n-Ha), the same mineral your teeth are made of, to naturally strengthen enamel and support long-term oral health.
Backed by decades of dental research, n-Ha offers a proven, safe alternative to fluoride.
Why NOBS stands out:
Xylitol - Kills the bad bacteria in your mouth (while saving the good guys!)
Mentha Piperita L (Peppermint) - For that fresh taste we love
Microcrystalline Cellulose - Helps keep your nobs bound together
Calcium Carbonate - Fights tooth staining
Sodium Lauryl Sulfoacetate - A much safer cleaning agent than what’s in your current toothpaste
Calcium Hydroxyapatite (Nanohydroxyapatite 5%) - Restores your enamel from everyday wear and tear
Silica Dioxide - Fights plaque and stains
Xanthan Gum - Improves the texture of your nobs when introduced to water
Sodium Cocoyl Isethionate Derived from Coconuts - Produces gentle foam
Ammonium Glycyrrhizinate (Licorice Root) - For that foamy, squeaky clean feeling we love
Menthol - Breath freshness that lasts
Zinc Citrate - Promotes healthy teeth and gums while fighting bad breath
Sodium Bicarbonate - Polishes teeth without being too abrasive
This product is not suitable for pets. Humans only, please!
While xylitol is great for supporting the human oral microbiome, it can be toxic to pets. Please keep NOBS away from your furry friends, and contact your veterinarian immediately if consumed by your pet.
Our dentist and co-founder developed our unique toothpaste recipe all the way in 2018.
When we decided that it was time to introduce nano hydroxyapatite to the world in 2022, we settled on toothpaste tablets as an environmentally-friendly and healthy "packaging" through which to deliver nHA.
By formulating toothpaste tablets, we are able to cut down on plastic waste and get rid of the unnecessary ingredients you'll find in traditional toothpaste.
When chewed, toothpaste tablets dissolve to create a foamy paste with great oral care ingredients that your mouth will love.
This paste helps remove plaque, freshen breath, and remineralize your teeth.
Yes, many dentists recommend toothpaste tablets as an effective alternative to traditional toothpaste .
Our products are manufactured both locally and globally. We carefully select our manufacturing partners to ensure our products are high quality and a fair value.
NOBS Toothpaste Tablets are the best.
Toothpaste tablets and traditional toothpaste serve the same purpose of cleaning your teeth and maintaining oral hygiene.
Some individuals may find toothpaste tablets to be more environmentally friendly due to reduced packaging and plastic waste.
Further, toothpaste tablets require less ingredients as they are dehydrated and therefore more naturally resistant to bacteria than traditional toothpaste.
Ultimately, both options can be effective when used properly.
Calcium and phosphateare the elements that form hydroxyapatite.
Nano hydroxyapatitehas been proven to be effective at remineralization, a process which can reverse demineralization and strengthen enamel. However, no toothpaste can reverse cavities that have reached the dentin. In that case, the best course of action is to see a dentist for professional treatment.
Yes,evidenceshows that nano hydroxyapatite is an effective replacement for fluoride with comparable efficacy.
Hydroxyapatite is an inorganic compound formed of calcium and phosphate.
Yes,studies showthat hydroxyapatite is safely used in oral care products without harmful side effects.
Calcium and phosphatecombine to form hydroxyapatite.
Yes,studies showthat fluoride and hydroxyapatite are safe to use together.
Nano hydroxyapatiteremineralizes teeth and strengthens enamel. However, total loss of enamel cannot be reversed and must be treated by a dentist.
No, hydroxyapatite is not toxic.Evidence showsthat nano hydroxyapatite is safe for use in oral care products.
Yes,studies showthat nano hydroxyapatite effectively whitens teeth.
Nano hydroxyapatite isregarded as safeby the FDA.
Yes, nano-hydroxyapatite is naturally found in your teeth and bones.
Nano hydroxyapatite issafe for childrento use. Just monitor and ensure that your child can chew and swallow safely before introducing them to NOBS.
Yes, NOBS toothpaste reduces halitosis by supporting a healthy oral microbiome and reducing plaque buildup in your mouth.
No, NOBS is not an acidic toothpaste.
Acidity contributes to enamel breakdown and cavities.
Instead, NOBS is formulated with alkaline sodium bicarbonate to support a healthy oral microbiome and strong teeth.
Yes, you can safely use mouthwash after brushing with NOBS.